WooCommerce store economics tool

WooCommerce Profit & Cost Calculator

Calculate per-order profit and monthly store economics after product cost, fulfillment, payment processing, advertising, refunds, hosting, plugins and maintenance.

Use your actual WooCommerce setup: payment rates, hosting, extensions, development and maintenance costs vary by country, provider and store architecture. The calculator keeps all assumptions editable rather than treating one setup as universal.

Order Economics

⚡ Real-time update
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Payment Gateway

Presets are starting points only. Replace with your actual account rate.

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Monthly Store Ownership Costs

These costs are allocated across the monthly order volume you enter.

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Monthly Overhead
$0.00
Allocated / Order
$0.00
Advanced WooCommerce Costs
Refunds, FX, international payments, packaging and other per-order costs
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Net Profit / Order
$0.00
Net Margin
0.0%
ROI
0.0%
Break-even Ad Cost
$0.00
Seller Revenue:$0.00
Product Cost:$0.00
Fulfillment:$0.00
Payment Processing:$0.00
Advertising:$0.00
Refund / FX / Other:$0.00
Allocated Monthly Overhead:$0.00
Total Cost / Order:$0.00
Monthly Economics
Revenue / Month
$0
Net Profit / Month
$0
Store Overhead
$0
Break-even Orders
0
Planning estimate. Verify your actual gateway, hosting, extension and operating costs before relying on the result.
Compare platform economics
WooCommerce vs Shopify

Use this page for your WooCommerce cost model, then compare the same product against Shopify's plan and payment economics.

Compare with Shopify →

How the WooCommerce Profit & Cost Calculator Works

The calculator starts with customer revenue, subtracts product, fulfillment, payment processing, advertising and other per-order costs, then allocates your monthly store ownership costs across order volume. This produces both fully loaded profit per order and bottom-line monthly profit.

WooCommerce Costs Explained

WooCommerce itself is open-source ecommerce software, but running a store can still require hosting, paid extensions, development, maintenance, domain registration and other infrastructure. That makes total cost of ownership highly store-specific.

Payment Gateway Fees

WooCommerce gives merchants flexibility to choose payment providers. Processing rates can vary by provider, country, card type, currency and account. The gateway buttons are therefore editable presets rather than claims that one universal rate applies.

Hosting, Plugins and Maintenance

A low-cost store may have only modest hosting and extension costs, while a more customized store can spend materially more on infrastructure and development. Allocating those monthly costs across orders lets you see when a product that looks profitable before overhead is less attractive after full store costs.

WooCommerce vs Shopify Costs

The two platforms use different cost structures. WooCommerce generally shifts more infrastructure and maintenance decisions to the merchant, while Shopify bundles more into hosted plans. The better economic choice depends on your actual hosting, extensions, development, payment setup, volume and operational needs.

Best practice: calculate the same product under both platforms using the same selling price, product cost, shipping and advertising assumptions. Then compare fully loaded cost per order rather than plan price alone.

Frequently Asked Questions

Does WooCommerce charge a percentage of every sale?

WooCommerce itself does not use the same built-in revenue-share model as some hosted platforms. Payment gateways and your own store infrastructure still create costs.

Should I include hosting and plugins in product profit?

Include them when you want fully loaded profitability. Set them to zero if you only want contribution profit before monthly overhead.

Are the WooPayments, Stripe, PayPal and Square rates exact?

No. They are editable starting assumptions. Use the processing rate and fixed fee that actually apply to your country, account and payment method.

What are break-even orders?

They estimate how many monthly orders are needed for contribution profit before monthly overhead to cover the monthly hosting, extension, domain, maintenance and other fixed store costs you entered.